Fundraising Strategy

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“Inspire Me” Marketing

yoav@negevdirect.com 09/14/2009

Guest post from negevwriting.blogspot.com Football season is right around the corner. And you know what that means: It’s almost Rosh Hashana! And of course, my yahoo inbox is seeing a good share of Rosh…

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Inspirational “Quote” of the Day

yoav@negevdirect.com 09/03/2009

“There is no shortage of … people, who wake up each morning and make the conscious choice to continue to be Jewish in a world that seems more and more hostile to our very…

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Cutting Donor Acquisition? Read This First.

yoav@negevdirect.com 08/26/2009

When times are tough, budgets get cut. But, while cutting acquisition may look sensible now, the pain will come in two to three years. Why? Because that’s when acquisition-acquired donors move from break-even to…

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The Six Practices of High-Impact Nonprofits

yoav@negevdirect.com 08/26/2009

Earlier in the month I wrote a post called “Shattering the Myths of Nonprofit Management”. Today I would like to go beyond the myth’s and delve into what makes a nonprofit successful. “…greatness has…

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Mission Vs. Everything Else

yoav@negevdirect.com 08/18/2009

I was talking with a co-worker the other day about how Hadassah has been in the news lately… and it hasn’t all been good news. A former Hadassah CFO claimed that she was sleeping…

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Shattering The Myths of Nonprofit Management

yoav@negevdirect.com 07/28/2009

These 6 factors don’t necessarily hurt a non-profit, but suprizingly they are not the most critical factors to running a successful non-profit. Top 6 Myths that nonprofits need to do or have to have…

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Marketing “Quote”

yoav@negevdirect.com 07/06/2009

“All successful marketing comes down to a fundamental understanding of people, how we like to be spoken to, what captures our attention, and what messages stick.” – Derek Sivers, Founder of CD Baby and…

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