This JPost.com headline caught my attention this morning: “JGooders seeks Jewish philanthropy revolution.” JGooders is a new “on-line philanthropic arena that’s relevant to this global generation.” The biggest [Jewish] organizations understand that this is…
Read moreClick to Play “Jason Fried is the founder and CEO of 37signals. Fried is a passionate leader in the field of simple, clear, and elegant web-based user interface design. He spearheaded the concept, design,…
Read more“As a social media strategist, I find it hard to believe that the names of some Web 2.0 companies don’t play a large part in the traditional marketer’s distrust/leeriness/general dismissal of new media. When…
Read moreNow that the 2008 presidential election is finally over, we can take a deep breath, step back and ask ourselves “what can non-profits learn from both candidates campaigns?” So here we go… I present…
Read more“Social Media, as we all know, has gotten a TON of hype in the last few years. But with the hype, has come a lot of misconceptions about the tools. In many cases, I…
Read more“It has to be said … that age plays a huge role in successful social networking. Trust the younger people in your organization, and give them the green light to move forward. They are…
Read more“Blogs and wikis and widgets, etc. ARE super cool, but in the end of the day they’re just TOOLS to be used in the service of GREAT COMMUNICATION.” — Consultant Jocelyn Harmon, from the…
Read moreIt seems to be the “in” thing these days say that direct mail is dying, technology is taking over and no one will ever want or need to open their mail box to get…
Read moreWe’ve talked about how posting a video on youtube.com to promote your organization or cause is a good way to build word of mouth marketing. This video is a great example of how you…
Read moreI just tried to give some money to the “Friends of the IDF” cause on Facebook. Bad Idea. I actually wound up donating my hard earned money not on Facebook, but to World Jewish…
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