Fundraising Strategy

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Thinking outside the box (and inside the envelope)

yoav@negevdirect.com 02/19/2009

What’s a good way to get your target audience’s attention? How about tossing a rock at them? A little strange perhaps, but maybe it’s not such a bad idea. Famed copywriter Ivan Levison used…

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MalePerm.com – A New Twist in Fundraising!

yoav@negevdirect.com 02/16/2009

Forget shaving your hair to raise money!  Here’s the latest “hair raising” trend in fundraising… Excerpts From the NYTimes.com Monday, Feb. 16th, 2009. “Friends helping friends one curl at a time” “Some people may…

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“Can Volunteers Be a Lifeline for Nonprofit Groups?”

yoav@negevdirect.com 01/25/2009

By KELLEY HOLLAND Published: January 24, 2009 from the NewYorkTimes.com “TIMES are certainly tough on Wall Street, and the automakers are suffering as well. But consider the hardships that nonprofit organizations are enduring. Sean…

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Blog Quote

yoav@negevdirect.com 01/21/2009

“In terms of straight out fundraising, the usage numbers [for social-networking sites] just aren’t there today, especially when looked at in the context of how most folks actually use the sites. In 2009, I can think…

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Eco- Friendly Tips for Mailers

yoav@negevdirect.com 01/21/2009

There are many ways to “green” your mail efforts. Check out these tips adapted from the United States Postal Service website and visit https://mail1.studentlist.com/175502/488383for more information. Limit duplication and waste by updating and improving…

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Why your non-profit should be blogging

yoav@negevdirect.com 01/12/2009

“…blogging is one of the most affordable online marketing tactics to acquire new business (or donors).” -Compendium Blogware CEO & Co-Founder Chris Baggott

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“Be Not Afraid”

yoav@negevdirect.com 01/05/2009

“Be not afraid.” Jeff Brooks, – Donor Power Blog, 01.05.2008 “Or at least act like you’re not afraid. These are tough times. We face hard choices and painful situations. But if you let fear…

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Why Your organization Needs a Broad Donor Base – Take 2

yoav@negevdirect.com 12/16/2008

And now…Taglit-Birthright Israel. One of our favorite organizations. Thanks to Haaretz for this story. Birthright Israel, the popular initiative offering young Jews free trips to Israel, may be unable to pay for thousands of such…

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