Fundraising Strategy

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Thinking outside the box (and inside the envelope)

yoav@negevdirect.com 02/19/2009

What’s a good way to get your target audience’s attention? How about tossing a rock at them? A little strange perhaps, but maybe it’s not such a bad idea. Famed copywriter Ivan Levison used…

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MalePerm.com – A New Twist in Fundraising!

yoav@negevdirect.com 02/16/2009

Forget shaving your hair to raise money!  Here’s the latest “hair raising” trend in fundraising… Excerpts From the NYTimes.com Monday, Feb. 16th, 2009. “Friends helping friends one curl at a time” “Some people may…

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“Can Volunteers Be a Lifeline for Nonprofit Groups?”

yoav@negevdirect.com 01/25/2009

By KELLEY HOLLAND Published: January 24, 2009 from the NewYorkTimes.com “TIMES are certainly tough on Wall Street, and the automakers are suffering as well. But consider the hardships that nonprofit organizations are enduring. Sean…

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Blog Quote

yoav@negevdirect.com 01/21/2009

“In terms of straight out fundraising, the usage numbers [for social-networking sites] just aren’t there today, especially when looked at in the context of how most folks actually use the sites. In 2009, I can think…

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Eco- Friendly Tips for Mailers

yoav@negevdirect.com 01/21/2009

There are many ways to “green” your mail efforts. Check out these tips adapted from the United States Postal Service website and visit https://mail1.studentlist.com/175502/488383for more information. Limit duplication and waste by updating and improving…

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Why your non-profit should be blogging

yoav@negevdirect.com 01/12/2009

“…blogging is one of the most affordable online marketing tactics to acquire new business (or donors).” -Compendium Blogware CEO & Co-Founder Chris Baggott

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“Be Not Afraid”

yoav@negevdirect.com 01/05/2009

“Be not afraid.” Jeff Brooks, – Donor Power Blog, 01.05.2008 “Or at least act like you’re not afraid. These are tough times. We face hard choices and painful situations. But if you let fear…

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