Business Strategy

Tag

The Key to Success

yoav@negevdirect.com 07/09/2008

It’s easy to let an opportunity pass you by. My attitude is simple: You are always in the right place at the right time. But what are you doing about it? It could be…

Read more

Outstanding Customer Service Builds Your Business

yoav@negevdirect.com 07/03/2008

        It’s not often enough that we encounter great service and customer relations. So kudos, and the first “Negev Direct Award for Outstanding Customer Service†being presented to……(drum roll, please): Naomi…

Read more

Direct Mail Tip of the Day – 6.10.08

yoav@negevdirect.com 06/10/2008

Can non-profits learn from companies who do business for profit? Melissa Busch, associate senior editor, for FundRaising Success writes the following on the Fundraising Succcess online Magazine “Behaving like a business can have some…

Read more

Speedy (and Cheap) Delivery

yoav@negevdirect.com 06/05/2008

Wired Magazine compliments the U.S. Postal System… “It’s fun to complain about the mail, but look: You can send a letter across the country in three days for 41 cents.” – Wired Magazine, Issue…

Read more

Thoughts on Change

yoav@negevdirect.com 05/22/2008

One thing we know for sure about life is that it is full of change. Change in life is constant and the most important thing we we can ever learn about change is to…

Read more

Are Meetings Really That Necessary?

yoav@negevdirect.com 05/02/2008

We don’t like to hold a lot of unnecessary meetings at our company. We have always thought that most things we need to get done can be discussed informally and get done faster without…

Read more

The Straight Answer

yoav@negevdirect.com 05/01/2008

Yesterday, while working with a client on an email marketing campaign I was part of the following conversation: Client: Can you guarantee me that the email delivery system being used can omit my previous…

Read more

Untouched by Man. Until You Think It.

yoav@negevdirect.com 04/16/2008

What’s remarkable about your product, or your organization, or for that matter, you? If you don’t think that it’s worth the effort to find out, this story may change your mind. In the March…

Read more

Bad Phone Karma

yoav@negevdirect.com 04/15/2008

As I write this, I am sitting on the phone waiting for my next available personal service consultant from a well-know website registration company to answer my call. Luckily I have a Panasonic 4-line…

Read more