Business Strategy

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The Negev is Blooming… in Hi-Tech

Yoav Kaufman 07/11/2016

Negev Direct Marketing is located in the heart of the Negev Region of Israel… in Beersheva. We’ve been headquartered here for over 12 years now and in just the last 12 years our city…

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Life Moves Fast. Too Fast Sometimes.

Yoav Kaufman 07/25/2013

I was thinking a lot today about slowing down everything we do in our lives.  We live in such a fast paced environment which can lead to accidents, unfinished products, ideas that are not…

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