The 46th International Conference on Fundraising was held last week in New Orleans. Here’s what they reported: Less than half of charities raised more money in 2008 than in 2007. Even more significantly, fundraising gains…
Read morePassover is quickly approaching.  And with it, the Jewish Direct Mail Season. You know what that means: Fundraising letters coming soon to a mailbox near you! But we’re often so busy making sure our direct…
Read moreI just put the finishing touches on a “join our networks” button for the NegevDirect.com website and also for this blog (with much needed help from our trusty web designer… thanks Jamie)! With just a few…
Read more“Given the developments of 2008, it’s clear that nonprofits will, increasingly, leverage the power of relationships (through social media, e-mail, in-person requests, text messaging and more) to spark action around issues using new technologies.…
Read moreI get a lot of emails asking me to donate money. Most of them are for decent causes. But to be honest, I rarely have the patience to read through the whole letter. Who…
Read moreIt’s an interesting question. Read this facinating article about the Hebrew Immigrant Aid Society, better know as HIAS that recently appeared inThe New York Jewish Week. Over the years, HIAS’s mission has changed. Should…
Read moreForget shaving your hair to raise money! Â Here’s the latest “hair raising” trend in fundraising… Excerpts From the NYTimes.com Monday, Feb. 16th, 2009. “Friends helping friends one curl at a time” “Some people may…
Read moreFive versions of the truth. Same incident, same day, same time. Five headlines, five different realities. Does this apply to direct marketing? Yes! Think about your outer envelope or subject line carefully. Are you…
Read more“Be not afraid.” Jeff Brooks, – Donor Power Blog, 01.05.2008 “Or at least act like you’re not afraid. These are tough times. We face hard choices and painful situations. But if you let fear…
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