New Directions

yoav@negevdirect.com 11/18/2008

“While the new (economic) reality poses real hardship for many institutions and organizations, it can also create opportunity for better management, redefined purpose and creative new directions for Israel’s growing and vibrant third sector.”…

Read more

Counting Clicks

yoav@negevdirect.com 11/18/2008

Thanks to Direct Magazine for this interesting bit about online ad campaigns. The impact of online advertising campaigns is significantly greater than a typical .10% click through rate would suggest, according to research data…

Read more

Giving Patterns

yoav@negevdirect.com 11/18/2008

Do Jews in America tend to give to Jewish causes before they give to secular ones? Not exactly says a recent report on Mega Gifts by the Institute for Jewish and Community Research. This…

Read more

Another Jewish Philanthropy Revolution?

yoav@negevdirect.com 11/18/2008

This JPost.com headline caught my attention this morning: “JGooders seeks Jewish philanthropy revolution.” JGooders is a new “on-line philanthropic arena that’s relevant to this global generation.” The biggest [Jewish] organizations understand that this is…

Read more

Out Teaching the Competition Jason Fried at BIF-4

yoav@negevdirect.com 11/16/2008

Click to Play “Jason Fried is the founder and CEO of 37signals. Fried is a passionate leader in the field of simple, clear, and elegant web-based user interface design. He spearheaded the concept, design,…

Read more

Simple, Focused & Effective

yoav@negevdirect.com 11/13/2008

Sometimes you find a non-profit that’s mission is so simple, focused and effective, you wonder why you didn’t think it up yourself. And so we present Table to Table: an Israeli group that started…

Read more

What Your Name Says About You

yoav@negevdirect.com 11/13/2008

“As a social media strategist, I find it hard to believe that the names of some Web 2.0 companies don’t play a large part in the traditional marketer’s distrust/leeriness/general dismissal of new media. When…

Read more


Fundraising: Asking Vs. Inspiring

yoav@negevdirect.com 11/10/2008

“People think that asking for money is all about asking for money. It is and it isn’t.  Most of the time it is about inspiring someone to see the world the way you do –…

Read more

Jobs in Jewish Philanthropy

yoav@negevdirect.com 11/09/2008

Executive Director United Jewish Appeal-Federation of Jewish Philanthropies of New York(New York) 10/29/2008 Director of Membership and Development Jewish Historical Society of Greater Washington(D.C.) 10/24/2008 Director of Development Jewish Family Service of Bergen County(New…

Read more