Jewish Nonprofit

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Being “Stiff Necked” and Following Trends

yoav@negevdirect.com 07/06/2009

This quote could help explain why the Jewish community lags a little behind in following trends, including trends in social media and new fundraising application. What’s your 2 cents? We’d love to hear from…

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Amazing Banner Ad Marketing by Massa

yoav@negevdirect.com 06/24/2009

What parent wants their kid to be sleeping around on their couch and watching TV all year long?! This amazing banner ad by Massa brings together three main points in a very limited space:…

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AEPi at IDC

yoav@negevdirect.com 06/16/2009

Let the binge drinking begin! Ahem, I mean, let the brotherly fraternizing begin! AEPi is new in town (in Israel that is) and IDC will be the home to the latest chapter of the…

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Secular vs. Religious

yoav@negevdirect.com 06/10/2009

Thanks to the New York Times for the above graphic. Clear, concise and to-the-point. Charitable contributions drop drastically in 2008 while donations to religious organizations defy the trend and actually rise. What’s the message…

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What Does Your Charity Rating Say About You?

yoav@negevdirect.com 06/03/2009

I really liked the use of these two images by AJWS on their website. These images say two very important things donors really want to know before they donate: 1. Most of my donation…

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Midot, Ranking Israel’s Non-Profits

yoav@negevdirect.com 06/01/2009

Midot (translates to English as “sizes”) is a new Israeli organization that’s similar to Charity Navigator in that it ranks non-profits based on a number of factors.  Masorti gets an overall A- in one…

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Website Checklist for Nonprofits

yoav@negevdirect.com 05/18/2009

Nu? How’s your website?    It’s one of your most powerful marketing tools out there. How effectively is it working for YOU? Nonprofit Marketing Guide has a great 10-point checklist for evaluating your own website.…

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Jewish GDP

yoav@negevdirect.com 05/10/2009

I always knew it was worth it to peruse the Jewish Week that sits on the kitchen table. After all, it travelled all the way across the Atlantic to get there. The least I could…

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BBYO – A Success Story Amid a Tough Economy

yoav@negevdirect.com 04/23/2009

At a time when most Jewish organizations memberships are way down, BBYO has seemingly reversed the trend and actually increased their membership! “BBYO has been enjoying an incredible surge in membership, jumping from 13,000…

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