Putting the Donor First: Blogging Edition

yoav@negevdirect.com 03/31/2008

Has your non-profit taken the the next step and started posting to a blog? If so, do you find yourself looking for readers and subscribers? The same fundraising principle that advocates putting the donor…

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Get Personal

yoav@negevdirect.com 03/24/2008

In a recent blog post entitled “Secret shortcut: personal vs. impersonal” Seth Godin says: “Form letters don’t work. Autographs do. Surly cashiers fail. Smiles from real people succeed. Humans like humans. They hate organizations.…

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Jewish Donor Blog: Purim Edition!

yoav@negevdirect.com 03/20/2008

It’s Purim! Chag Samayach!! In the spirit of Purim I want to include a posting that is a litle lighter than the usual hard hitting stuff that find on J.D.B.. If you are a…

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Why We Give

yoav@negevdirect.com 03/10/2008

It seems simple, so simple in fact that it may get overlooked. According to Dr. Lenkowsky, Director of Graduate Programs at The Center on Philanthropy at Indiana University, the most importnat reason why we…

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Young American Jews Alienated From Israel. NOT!

yoav@negevdirect.com 03/05/2008

For the past several years we have read article after article about this problem, The Jewish youth in North America are becoming more and more alienated from Israel. A real bummer! What to do?…

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Thoughts About Size

yoav@negevdirect.com 03/05/2008

Ever thought that your company or non-profit is just not big enough to be successful in today’s competitive market? Think again. Jason on Signal Vs. Noise found this great quote… If you think you…

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Why Non-Jewish Fundraisers Should Use Jewish Lists

yoav@negevdirect.com 02/26/2008

No, it’s not for the chicken soup and matzah-balls. Jews are the highest earning religious group in the United States, according to a research study released this week. An impressive 46 percent of Jewish…

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