Economy

Tag

Jewish Media Strategy for Dealing With a Down Economy

yoav@negevdirect.com 08/11/2009

Source: Jpost.com 8.11.09 Author:ZACK COLMAN “If the newspaper industry is undergoing economic natural selection, then Jewish newspapers might be the most fit for survival. Operating in the niche market of one of the most…

Read more

Amazing Banner Ad Marketing by Massa

yoav@negevdirect.com 06/24/2009

What parent wants their kid to be sleeping around on their couch and watching TV all year long?! This amazing banner ad by Massa brings together three main points in a very limited space:…

Read more

Secular vs. Religious

yoav@negevdirect.com 06/10/2009

Thanks to the New York Times for the above graphic. Clear, concise and to-the-point. Charitable contributions drop drastically in 2008 while donations to religious organizations defy the trend and actually rise. What’s the message…

Read more


Fund-raise Like it Was 2007

yoav@negevdirect.com 05/12/2009

How can you and your non-profit experience some of the best fund raising results in recent memory? – Have an urgent message.  If you are competing against another group who saves lives in times…

Read more

Jewish GDP

yoav@negevdirect.com 05/10/2009

I always knew it was worth it to peruse the Jewish Week that sits on the kitchen table. After all, it travelled all the way across the Atlantic to get there. The least I could…

Read more

“Israeli Nonprofits, Shaken by Madoff Scandal, Regroup”

yoav@negevdirect.com 04/23/2009

From the NYTimes.com By ISABEL KERSHNER Published: April 4, 2009 JERUSALEM —”- The collapse of Bernard L. Madoff’s $65 billion Ponzi scheme, whose victims included many American Jewish organizations and philanthropists, has also hammered a number of…

Read more

Summer Postage Sale?

yoav@negevdirect.com 04/23/2009

Thanks to Direct! for this breaking story… The U.S. Postal Service has offered more details on its proposed summer postage rollback — including who is eligible and how discounts will be calculated — according to…

Read more


Fundraising “Quote”

yoav@negevdirect.com 04/16/2009

“This is not a time to cut back, because if you cut back on building the visibility about the issues that you deal with and about your organization … you’re not putting a face…

Read more