Fund-raise Like it Was 2007

How can you and your non-profit experience some of the best fund raising results in recent memory?

– Have an urgent message.  If you are competing against another group who saves lives in times of crises and you offer a place to hang out with other like minded people, guess who get’s my donation?

– Be relevant.  If you wind up doing the same old fundraising you always did, expect the same or worse results.
– Respond to the recession and call on donors to respond.
– Pick only the best performing lists to mail to and only try one or two tests/re-tests.

– Talk to a trusted expert who knows the business… I recommend Negev Direct Marketing, negevdirect.com!
Yoav

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