Tip of the Day


The Cleantech Group on Israel

Yoav Kaufman 05/03/2010

Your’re probably asking yourself just what the Cleantech Group does. So we’ll let them tell you in their own words: Since 2002, the Cleantech Group has been providing investors, entrepreneurs, and Fortune 1000 global…

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AJC & AJC To Merge and Form New AJC?

Yoav Kaufman 04/26/2010

  I’ve had a standing offer open for the past 15 years. If anyone can cogently explain the difference between the American Jewish Committee and the American Jewish Congress I will donate $100 to any…

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2 Sides of the Coin

Yoav Kaufman 04/18/2010

It’s just past 8:00 PM local time and sirens just wailed to signal the start of Memorial Day, honoring Israel’s 22,000+ fallen soldiers and victims of terror.  Some of the latter were close friends…

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Rating the Charities

Yoav Kaufman 04/07/2010

There are several charity rating agencies on the web, the best-known and largest being Charity Navigator. CN looks at a lot of financial data and then rates 5,500 agencies using a 0-4 star system.…

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Bad Marketing

Yoav Kaufman 04/06/2010

We’ve all seen it. But every once in a while a particularly egregious example crosses our desk. So let’s learn a lesson from someone else’s mistake. Let’s say that you are about to launch…

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Your Organization’s Spokesperson

Yoav Kaufman 03/17/2010

Who represents your organization to the public? You can hire a spokesperson. I hear that Tiger Woods has more free time lately. Or you can invent a persona: Betty Crocker and The Man in…

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Start a Blog for Your Jewish Nonprofit

Yoav Kaufman 03/02/2010

Starting a blog for your nonprofit?  Good idea! Blogging can be an inexpensive, interactive and expressive way to raise awareness for your cause. You don’t want to wind up spinning your wheels. So before…

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