“Need to Know” for Jewish non-profits

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Siegel Marketing Opens Jerusalem Call Center

yoav@negevdirect.com 09/14/2011

Siegel Marketing Group (SMG) has announced the opening of its Israel call center.  Mikki Dorn, formerly of Green Point Call Center Services, has joined SMG to manage its new operations in Jerusalem, as Director…

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Helping AMIT Help Israel

yoav@negevdirect.com 06/02/2011

This summer, Vivint, one of the largest home automation companies in North America, is giving away more than one million dollars to charities through its GiveBack Project. We LOVE Vivint for it’s innovative approach…

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List Updates for the Week of June 5th, 2011

yoav@negevdirect.com 06/01/2011

  - Maccabi USA now has 9,330 names available (down from 12,292). – The Center for Jewish History list now has 4,487 names available for exchange only (down from 4,799). – As of today, The Fiends of the 92st…

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Names In The News

yoav@negevdirect.com 05/25/2011

Sharon Temkin Portnoy has joined the Forward Association, publisher of the Forward newspaper, as Director of Development. Portnoy joins the Forward from Hadassah, the Women’s Zionist Organization of America.  During her tenure with Hadassah,…

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Free List Industry White Paper

yoav@negevdirect.com 05/25/2011

While mailing lists are the lifeblood of direct mail marketing campaigns, the data acquisition process is outmoded.  NextMark, our favorite source for list information, commissioned research to better understand the core issues related to…

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The Power of the Brand

yoav@negevdirect.com 05/16/2011

Facebook is tremendously popular in Israel. Check out the statistics  here. Almost half of the county uses Facebook. And if you want further proof of popularity, here it is: Ha’aaretz reports that Lior and Vardit…

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Meanwhile, In Beersheva…

yoav@negevdirect.com 05/05/2011

  Ben-Gurion University researcher Alberto Bilenca, Ph.D., has been awarded a prestigious grant from the Bill & Melinda Gates Foundation.  Dr. Bilenca has developed a fast, low-cost device to accurately diagnose malaria in the field without having to draw…

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