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Mini box campaign | Cartype

yoav@negevdirect.com 05/24/2010

Source: Cartype.com via Carlos Segura This more of an ad campaign than a direct marketing campaign, but it’s original and it created a lot of social media interactions so I thought I would re-post this for…

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Maimonides’ Eight Levels of Charity

yoav@negevdirect.com 04/10/2010

Mishneh Torah, Laws of Charity, 10:7-14 “There are eight levels of charity, each greater than the next.” 1. The greatest level, above which there is no greater, is to support a fellow Jew by…

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When Bibi Met Obama

yoav@negevdirect.com 03/30/2010

Whatever your political opinions are, you’ll find this funny. Thanks to Yaakov (Bones) Kirschen who has managed to live in Israel since 1971 and maintain a sense of humor the entire time. I knew…

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The Passover Blog

yoav@negevdirect.com 03/25/2010

Is Coca Cola Kosher? Is it Kosher for Passover? The answer to both questions is yes, thanks to the late Rabbi Tobias Geffen. Born in Kovno Lithuania, he ended up in Atlanta by way…

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Don’t Ever Forget the Basics

yoav@negevdirect.com 03/02/2010

Just saw this really funny video via Jeff Brooks Future Fundraising Now Blog. Jeff points out in his “Turns out disasters aren’t especially funny” post that a well known celeb picking up your cause…

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Purim Fun In Beersheva

yoav@negevdirect.com 02/28/2010

It’s Purim 5770 today in Beersheva as it is in most all of Israel and the Diaspora.  In honor of the topsy-turvy nature of the holiday: remembering a serious crisis in Jewish history while…

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