Surround Your Market
Do you surround your market? That is: are you reaching out in every possible way to your donors or buyers? Marketing Guru Denny Hatch has written great piece on the marketing efforts of the…
Read moreTom Lantos: Friend to Israel, Holocaust Survivor and U.S. Congressman
Sad news today from Washington. Tom Lantos, who not only incredibly escaped two Nazi forced labor camps but eventually...
Read moreJewish Donor Blog now on Technorati!
New! Visit us out at Technorati.com … if you like our posts and find yourself reading our blog often,...
Read moreFundraising for the Long Term
Chess is a great fundraising analogy. Are you only looking one move ahead or do you have the skills...
Read moreIs Direct Mail Dead?
Not yet. That’s the short answer, but not the entire answer. Marketing Guru and all-around innovative thinker, Seth Godin...
Read moreMoney Trail
Ever wonder where your donated money goes once you given to your favorite organization? Kol Hakavod to the creative...
Read moreFinding the Best Jewish Lists
1. Take a look at all the Jewish lists on the market at Negev Direct and search by category....
Read moreComplex Solutions to Simple Problems
How do you open a can? Do you use a can opener or do you convene a family meeting...
Read moreSuccessful Email Campaigns
Email campaigns can be faster and less expensive than full on direct mail campaigns, but with that in mind...
Read moreBuy High, Sell Low
It’s not what you should do, but if you are like most people, it probably is what you will...
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