Know your Brand
How is BBYO different from B’nai B’rith. How is B’nai Brith different from Hillel? If you work for any Jewish non-profit you need to know what sets your brand apart from the pack. “What’s…
Read moreCritical Social Needs Only Will Grow as the Economic Storm Rises
Even after all the news about the bleak economy, there is still very good news to be found for...
Read moreSPECIAL MARKET CRASH EDITION!!!
It’s like the 1987 crash only wilder! Back then, if you were invested, the most you could do is...
Read moreTime to turn your clocks back an hour*
Just a reminder that as of 2am on Saturday, October 5th, Israel time is now one hour earlier than...
Read moreChag Samayach!
Dear Jewish Donor Blog Readers, Chag Samayach! The writers at the Jewish Donor Blog want to wish you and...
Read moreCoping With a Down Economy
Does Wall Street have you cringing at the latest mega company closing and government bailout plans? Worried that your...
Read moreBack To Basics – The Merge/Purge Process
Data processing and specifically the merge/purge process remains a mystery even to many long-time direct marketers. Here’s the skinny:...
Read moreAre You Addicted?
I just got back from two and half weeks of vacationing in Brazil and had an amazing time. I...
Read moreBack to Basics – Package Design
Don’t let BPD – Bad Package Design – ruin your mailing. When the writing is done you are going...
Read moreBack To Basics – Writing
If there is one element in the direct marketing fundraising process that is worth spending extra time and money...
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