Why Non-Jewish Fundraisers Should Use Jewish Lists

yoav@negevdirect.com 02/26/2008 Direct Mail Basics, Fundraising Strategy
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No, it’s not for the chicken soup and matzah-balls.

Jews are the highest earning religious group in the United States, according to a research study released this week.

An impressive 46 percent of Jewish respondents reported annual incomes of $100,000 or more.

The comprehensive study was conducted by the Washington D.C.- based Pew Forum on Religion and Public Life.

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