Being of Service
What email message do I write most often? I receive so many emails and spend much of my time in the office writing to clients and vendors. Much of our business involves problem solving.…
Read moreVisit Our Friends
Our amazing web designer just added a new feature to the negevdirect.com website that I’m excited to share with our blog readers. We now have a new button we call “Visit Our Friends” that…
Read moreWhat’s So New About “All New”?
David from the 37 Signals, Signal Vs Noise blog, makes a great point about overmarketing a product based on a factor that is often greatly irrelevant, and that is how “new” the product is.…
Read moreGood Graphic Design
I recently received a promotional email for a new mailing list. It arrived headlined with the  image you see above. What feeling do you get when you look at it? Somebody jumping off of…
Read moreNextMark Releases 1Q09 Data Card Quality Report
Nextmark’s 1st Quarter 2009 data card ranking are out! Here’s how Negev Direct Marketing’s data cards stacked up to the competition… – Negev Direct’s average data card score is 95.1% out of 100%. – Negev Direct…
Read moreJoin Our Networks
I just put the finishing touches on a “join our networks” button for the NegevDirect.com website and also for this blog (with much needed help from our trusty web designer… thanks Jamie)! With just a few…
Read moreNextmark’s Top List Managers by Data Card Quality Rankings Are In!
Data cards are the primary documents used in circulation planning and purchasing decisions. Publishing a high quality data card maximizes the likelihood of being selected for inclusion in direct marketing campaigns. Negev Direct is…
Read moreGoogle Online Ads Take Off in Israel!
Google Israel had a sales turnover of $100 million in 2008, half from ads targeting the domestic market. Israeli advertisers spent $50 million on search-based advertising targeting the domestic market in Google Israel in…
Read moreWorking Under Pressure
Working under pressure, whether it’s a quick deadline, a cash crunch or a problematic vendor is always a challenge. For three weeks, starting in late December and ending earlier this week, Beersheva was under daily…
Read moreIDF surprises Hamas with widespread operation in Gaza
Here at Negev Direct Marketing, located in Israel’s Negev region, we will be working our usual business hours. To stay up to date on the latest developments visit: https://www.jpost.com/ or https://www.haaretz.com/ Yoav
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