“Need to Know” for Jewish non-profits

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Cutting Donor Acquisition? Read This First.

yoav@negevdirect.com 08/26/2009

When times are tough, budgets get cut. But, while cutting acquisition may look sensible now, the pain will come in two to three years. Why? Because that’s when acquisition-acquired donors move from break-even to…

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The Six Practices of High-Impact Nonprofits

yoav@negevdirect.com 08/26/2009

Earlier in the month I wrote a post called “Shattering the Myths of Nonprofit Management”. Today I would like to go beyond the myth’s and delve into what makes a nonprofit successful. “…greatness has…

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Mission Vs. Everything Else

yoav@negevdirect.com 08/18/2009

I was talking with a co-worker the other day about how Hadassah has been in the news lately… and it hasn’t all been good news. A former Hadassah CFO claimed that she was sleeping…

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Weinberg Foundation Announces Donation Levels

yoav@negevdirect.com 08/06/2009

Weinberg Foundation announces donation levels: The Harry and Jeanette Weinberg Foundation announced that it would give out more than $200 million over the next two years, including some $21 million in new grants over…

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Internet More Popular than Radio in Israel

yoav@negevdirect.com 07/30/2009

If you are fundraising to Israeli’s and you are considering a radio spot vs. an email blast or a traditonal newspaper ad you need to read this… “(IsraelNN.com) The number of Israelis who surf…

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Shattering The Myths of Nonprofit Management

yoav@negevdirect.com 07/28/2009

These 6 factors don’t necessarily hurt a non-profit, but suprizingly they are not the most critical factors to running a successful non-profit. Top 6 Myths that nonprofits need to do or have to have…

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Marketing “Quote”

yoav@negevdirect.com 07/06/2009

“All successful marketing comes down to a fundamental understanding of people, how we like to be spoken to, what captures our attention, and what messages stick.” – Derek Sivers, Founder of CD Baby and…

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Online Fundraising: Slow To Develop

yoav@negevdirect.com 07/06/2009

Thanks to eJewish Phialanthropy and our old friend and direct mail maven Chuck Pruitt for this interesting set of factoids on the “Email vs Snail Mail” debate. Fact: The growth of online fundraising is…

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Great Product Copy – Part 1

yoav@negevdirect.com 06/28/2009

This is a post from my new blog https://negevwriting.blogspot.com/ that I thought would be particularly relevant for the Jewish Donor Blog audience. Enjoy! Ever pick up a product you’ve never heard of, read the…

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