Authenticity
Passover is quickly approaching.  And with it, the Jewish Direct Mail Season. You know what that means: Fundraising letters coming soon to a mailbox near you! But we’re often so busy making sure our direct…
Read moreBlog “Quotes” – On Goals
By Seth Godin from Seth’s Blog “It’s not stupid to have a stated goal of starting several ventures that will fail, or asking three stupid questions a week, or posting a blog post that…
Read moreWorking Under Pressure
Working under pressure, whether it’s a quick deadline, a cash crunch or a problematic vendor is always a challenge. For three weeks, starting in late December and ending earlier this week, Beersheva was under daily…
Read moreBig and small donors
“Big donors always get the press, but there are a lot more little donors in the world. The act is often more important than the gift itself.” – Seth Godin, Seth’s Blog, Dec. 18th,…
Read more“We are Shrinking”
“The inescapable conclusion is that, at least in the Diaspora, the Jewish people are in a demographic decline.We are shrinking and becoming older. If nothing dramatic occurs to reverse these trends, it may be…
Read more“We Serve Customers Not the Economy”
Ok, so maybe it’s easier to offer business advice when you’re a billionaire… at least if you’re a billionaire who’s name is not Bernie Madoff!! Mr. Eitan Werthheimer, Chairman of Israel’s Iscar company offers…
Read moreTrue Generosity
Here’s a thought: Times are tough: make a small donation this week. Â $18, $36 whatever you can or even can’t afford. What a show of true generosity and caring it would be if we…
Read moreThe Youngest Grocer In America!
https://www.youtube.com/watch?v=IKyOLzpGEU4 This is the truly inspirational story of a young man in a small town in Minnesota who is working for the betterment of a cause greater than himslef and his family… kind of…
Read moreCreating Authentic Connections
Imagine directly connecting your donors to those who actually benefit from their donations! Kiva.org CEO Matt Flannery has done Just That. Kiva the first Web site to let anyone with a PayPal account donate,…
Read more