Your’re probably asking yourself just what the Cleantech Group does. So we’ll let them tell you in their own words: Since 2002, the Cleantech Group has been providing investors, entrepreneurs, and Fortune 1000 global…
Read moreI’ve had a standing offer open for the past 15 years. If anyone can cogently explain the difference between the American Jewish Committee and the American Jewish Congress I will donate $100 to any…
Read more“Zingerman’s founder Ari Weinzweig and other top entrepreneurs at this year’s Inc. 500 Conference offer their marketing secrets.” By Inc. Staff | Dec 16, 2009
Read moreWe’ve all seen it. But every once in a while a particularly egregious example crosses our desk. So let’s learn a lesson from someone else’s mistake. Let’s say that you are about to launch…
Read moreWho represents your organization to the public? You can hire a spokesperson. I hear that Tiger Woods has more free time lately. Or you can invent a persona: Betty Crocker and The Man in…
Read moreNegev Direct Marketing recently acquired the Jewish direct marketing company market2jews.com. The acquisition enables Negev Direct Marketing to add to our portfolio even more targeted Jewish email and postal lists to help make your…
Read moreProfit and or donations are a necessary outcome, but how you get those dollars could be the difference between success and failure. Are you building trust in your community, with your donors and with…
Read moreWe love Seth Godin. This video is about the push and pull involved in starting something important and finishing it. The bit on the lizard brain starts at the 10:00 minute mark.
Read moreAt least according to a recent article in the Wall Street Journal. They call it Snail Mail in the article, a term that I have come to loathe, but am willing to overlook when…
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