Fundraising Strategy

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9 reasons why marketers should use Pinterest

yoav@negevdirect.com 02/21/2012

9 reasons why marketers should use Pinterest. If you are a community manager, early adopter or social media enthusiast, then the business value of Pinterest may be obvious to you. However, everyone else in…

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Where Do You Give?

yoav@negevdirect.com 01/27/2012

A really neat new tzedakah design contest put on by AJWS. What does tzedakah look like? Where do you give? To whom and why?

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Charity Navigator Gives…And takes Away

yoav@negevdirect.com 09/26/2011

Charity Navigator has a somewhat controversial rating system for charities awarding stars to measure the financial health, viability and transparency of charities. A new updates rating system has resulted in ratings changes for over…

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Thank You

yoav@negevdirect.com 06/20/2011

There are hundreds of thousands of blogs out there today, but you’ve taken the time to read this one – and for that I thank you! I know a bunch of you just signed…

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Helping AMIT Help Israel

yoav@negevdirect.com 06/02/2011

This summer, Vivint, one of the largest home automation companies in North America, is giving away more than one million dollars to charities through its GiveBack Project. We LOVE Vivint for it’s innovative approach…

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Free List Industry White Paper

yoav@negevdirect.com 05/25/2011

While mailing lists are the lifeblood of direct mail marketing campaigns, the data acquisition process is outmoded.  NextMark, our favorite source for list information, commissioned research to better understand the core issues related to…

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Salons for the Savvy Organization

yoav@negevdirect.com 03/29/2011

Today’s eJewish Philanthropy features an article by Susan Weidman Schneider, one of Lilith Magazines founders, on the concept on Salons. She writes…Salons, popular among intellectually curious and avant-garde Jewish women from the eighteenth century onward,…

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Ask Without Fear

yoav@negevdirect.com 03/08/2011

Practical advice on asking for donations by Marc A. Pitman author of “Ask Without Fear”

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