The fact is, snail mail is now a novelty for younger generations, a novelty they enjoy. Think about it. These individuals have spent their entire life being exposed to virtually nothing but digital advertisements. So…
Read moreTop 5 reasons to use direct mail: 1. Direct mail reaches a potential buyer or donor in a personal, meaningful way. Direct mail gives you more time and space with your customer/donor. Direct mail…
Read moreAhh, direct mail. You can tell your organizations story in 3 or 4 pages. You’re not limited to banner ad or email ad size limits. It’s tangible. People save it and look at it…
Read more“Beersheba is an ancient and storied city in Israel’s Negev desert. The biblical city, which is often called the capital of the Negev, was long viewed as a distant and sleepy city, far removed…
Read moreI’m saddened and angered to hear about the bomb threats called in to multiple Jewish schools in the US today. The cemetery desecrations are just as bad. If there’s one thing we know as…
Read moreIn a world in which people are endlessly bombarded with electronic messages, direct mail is now the most welcome house guest. It’s true. Most of us get overwhelmed by emails, texts, SMS’s, social ads,…
Read more“Woman soccer club owner wins marketing award” #Beersheva #Negev#HapoelBeersheva #WomenInSports “The Israel Marketing Association’s marketing committee has selected Alona Barkat, owner of Israel soccer champion Hapoel Beersheva, as its 2016 marketing woman of the…
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