Direct Mail Quote
“With the economy in the dumpster, it’s more important than ever to take control of all of your lists. It could be the thing that gets your business through any tough times. Plus, you…
Read moreChallenge (don’t underestimate) your Donors
When was the last time you issued a challenge to your donors? Not a challenge in a adversarial way, but in a friendly “we respect you and want your input” way. For example what…
Read moreSupport the Family of Rabbi Gavriel and Rivka Holtzberg / Chabad in Mumbai
Click here to support the Family of Rabbi Gavriel and Rivka Holtzberg / Chabad in Mumbai. https://www.causes.com/fb/donations/new?cause_id=163012&fundraiser_id=14357280&m=a8965384 Yoav
Read moreTake Responsibility
Tough times for your organization? No doubt. One thing you can do is take reponsibility. Japan Air Lines CEO Haruka Nishimatsu, pictured above, gives us a great example of personal reponsibilty. View this video…
Read moreWhy The Rich Give to Charity – The Psychology of Giving
Ah yes, the age old question: “Why do we give”? This post covers some of the reasons the rich give to charities. Robert Frank, from the WSJ who blogs on The Wealth Report, a…
Read moreWhy Do Donors Stop Giving?
I love this brilliant quote from a post Katay at Kataya’s Non-Profit Marketing Blog calls “The Best Kept Fundraising Secret in The World.” It’s all about why donors would stop giving and I’d like…
Read moreDirect Mail “Quotes”
Two great quotes from Denny Hatches Business Common Sense newsletter: “It is important to remember that in direct mail, the word is king. Copy is the architect of the sale. Design and art are…
Read moreHow Many Hours Does Social Media Take?
A recent study by The University of Massachusetts Dartmouth’s Center for Marketing Research showed that: “Seventy-five percent of the charitable organizations studied are using some form of social media including blogs, podcast message boards, social networking, video…
Read moreJews Rule!
Not only has Congressman Rahm Emanuel been appointed as President-Elect Obama’s Chief of Staff, but a record number of Jews have been elected to Congress. The story fromThe Forward: Record Number of Jews slated…
Read moreRaleigh N.C. mailman gets probation for hoarding mail
This is a unusual legal case, but it’s worth reading about. “A judge sentenced a former Raleigh mailman to probation for hoarding junk mail. Steven Padgett, 58, admitted to keeping people’s junk mail in…
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